Repartee!

The Strategy: I developed Repartee! as a response to the friction of 2020 COVID virtual dates—a low-stakes game designed to bypass contextless small talk. Using a minimalist "Agree or Disagree" framework, I shifted the focus away from the awkwardness of a Zoom date and toward personality-driven debate. It was about creating a simple system that made a real interaction possible in a space that usually felt forced.

My Role: I designed the visual identity and wrote the prompt library, focusing on "opinion-as-identity" across eight distinct categories—from Culture & Politics to Dating & Sex. I managed the project’s growth from a pandemic pivot into a commercial asset; the Instagram presence was discovered by a Chicago-based ad agency and licensed for Chili’s national social content.