Optimum: Awareness & Rebrand

I produced two consecutive campaigns at VMLY&R NY for Optimum Business.

This is is one of …. 150 deliverables? GM, HM, East, West, Bundled, Unbundled. The challenge of these campaigns was building a post strategy & internal process that can handle the tedious nature of the deliverables list.

Agency: VMLY&R NY
Director: Vallee Duhamel / Psyop
Editorial: OG / Psyop
Colorist: Lui Ferguson
Music: Milk & Honey Silo

Filmed in Montreal 2022

Agency: VMLY&R NY
Director: Similar But Different / Division 7
Editorial: Stephania Dulowski / Exile
Color: Sophie Borup / Co3